B2C: Blackthorn cider

Brief: Re-position Blackthorn cider as a drink for people who are untamed, get out and about and experience life to the full

Solution: Our poster campaign 'Satisfy your untamed spirit' juxtaposed office based language with people exploring the wilds of Somerset 

Client:

Magners

Role:

concept/copy/creative direction

Tags:

OOH, press